Bernie Goldbach posted a photo:

Measuring Success of Digital Transformation

Top image in Google Search comes from an IEEE item that offers five ways to measure the success of your digital transformation.

Here are the five ways.

1. Your employee’s productivity has gone up. If staff engagement and productivity have improved and employees are able to dedicate their time to more important activities, you know your digitization efforts are proving effective. To ensure you are meeting this goal, determine a way to track employee productivity.

2. You see a return on your investment. Instead of looking solely at your revenue, compare sales before and after the digitization. Consider variables like project costs and shifting economic and market conditions.

3. Your employees have been able to fully adapt to your digital transformation. To measure adaptation, you need a system or process in place to determine if and how your employees are using new software. This tool will help you make decisions about what technologies and systems are bringing value to your organization.

4. Your rate of innovation has improved. The amount of innovation that comes out of your digitization efforts is a good indication that these efforts have been successful. This goes beyond providing new digital products and services — it means “making digital experiences as intuitive and streamlined as possible.”

5. You are reaching a greater number of customers. To understand how many customers you are reaching, you should track how they are finding you online using digital tools, and use this data to make improvements and further boost your retention.

     

Related Stories